LIBERTY WOMEN’S BASKETBALL
Starting with the poster, I was in charge of setting the tone and brand for the Women’s Basketball 2022-2023 season. This carried over into social media, print and large-scale installations across the campus.
The project began with mood boards and providing direction for the photography team. I oversaw the shoot and created multiple additional pieces that reflected and promoted the Women’s Basketball team.
Branding Strategy | Direction | Production | Layout